Marketing Dashboards
I am in Denver, CO at an AMA workshop on marketing dashboards. The presenters are the bright and highly practical Alex Eldimir and Pat LaPointe of MarketingNPV. I've had both on the radio program before.
I am excited to be here as this topic has been on my radar screen for some time. Already I can tell that this is going to be a hands-on session and focused on putting ideas into practice. My big question for the two days is to figure out for my business how to develop the investment formula of if I put x into something what can I expect as y.
More as the two days progress.
- David Kinard

